White Papers & Case Studies
25 Sep 2009
NZTA Feet First
Feet First is a NZ Transport Agency (NZTA) initiative designed to help primary schools promote walking in fun and unusual ways. In 2009, Feet First became a flexible year-long initiative. Teachers, parents and students are encouraged to walk to school at least once a week, every week during term time.
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18 Sep 2009
Dunedin City Council
In early 2008, the Dunedin City Council website was in desperate need of an overhaul. The look and feel, information architecture, content and content management system all needed to be redone.
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10 Nov 2008
Whitebranding Document
Learn how the Australian Government Information Management Office (AGIMO) selected MySource Matrix as the preferred CMS platform for use in AGIMO, and how they have assisted other government agencies in evaluating and implementing MySource Matrix as a White-branded product.
10 Nov 2008
SEO Like a Pro
A Practical Guide to Improving your Google Rankings (No major budgets or consultants required!) This paper will provide you with a simple set of non-technical guidelines for improving your web site's performance in all major search engines. Regardless of your level of familiarity with the subject, it will arm you with new thinking on how to tackle the your SEO ('Search Engine Optimisation') challenges more cost-effectively.
10 Nov 2008
Multi Channel Web Sites
A Guide to Successful Publishing of Multi-Channel Web Sites (in Particular, Universities, Publishers and Multi-Brand Corporations) This white paper looks at the challenges presented by publishing multiple web sites in any distributed organisational environment – such as universities, publishers and multi-brand companies.
10 Nov 2008
Web 2.0
This paper provides communications professionals and marketeers with a variety of best practice approaches for communicating on the web today, as well as some simple suggestions that companies can implement to make the most of the changing world of communications.